Cody McGrath 
eBay has officially launched its first NFT collection in partnership with OneOf. The collection according to the duo will bring NFTs and Web3 technology to non-crypto-native customers.
eBay has officially launched its first NFT drop, with a series of tokenized items starring Wayne Gretsky of the National Hockey League (NHL) going online on May 23.
The animated renderings of Gretsky in the NFT collection were inspired by Sports Illustrated magazine covers. Green tokens have 299 editions per token, gold tokens have 199, platinum tokens have 99, and diamond tokens have 15.
The collection is currently available for purchase on eBay’s marketplace, but the limited edition diamond, platinum, and gold tiers, each costing $1,500, $100, and $25, have already sold out.
The collection was created in collaboration with OneOf, an environmentally focused NFT platform that enables different “energy-efficient blockchains” to produce sustainable NFT collections, according to eBay’s release.
eBay first allowed NFT listings in mid-2021, but has yet to integrate blockchain technology to support sales on its platform. Users will be provided a redemption code via in-platform messaging or email to obtain their NFT outside of the platform for this formal drop.
The NFTs were created using the Ethereum scaling platform Polygon and are available for sale on OneOf.
However, secondary trade for the NFTs on OneOf has been limited thus far, with only three individuals advertising platinum tier tokens at a floor price of $199, and one user listing a gold tier NFT for $69.
Dawn Block, eBay’s VP of Collectibles, Electronics, and Home, commented on the decline, saying that NFT technology is “revolutionizing the collectibles industry” and that the company is working to introduce NFTs to mainstream collectors across the world.
“Through our partnership with OneOf, eBay is now making coveted NFTs more accessible to a new generation of collectors everywhere. This builds upon our commitment to deliver high passion, high-value items to the eBay community of buyers and sellers.”
Similar comments were expressed by OneOf CEO Lin Dai, who stated that the company is working to make NFTs more accessible to consumers who aren’t familiar with crypto:
“You don’t have to be a crypto expert to buy, sell, and collect NFTs. OneOf and eBay are bringing transformative Web3 technology to the next 100M non-crypto-native mass consumers.”