Visa’s Global AI Advisory for Generative Systems

November 8 marked the debut of Visa’s new global artificial intelligence advisory practice. As stated in a press release, the consultation service, which will be integrated into Visa Consulting & Analytics (VCA)

It will concentrate on “empowering clients to unlock the potential of AI and utilize generative AI through the provision of actionable insights and recommendations.”

Visa, which announced the new practice in addition to a variety of new services designed to empower clients to comprehend the potential enterprise-level impact of generative AI, cited its “three decades of AI experience.”

The press release states that VCA’s global network of “over 1,000 consultants, data scientists, and product experts in 75 offices across six continents” will oversee the service.

Visa’s global director of advisory services, Carl Rutstein, stated that the practice will provide the following comprehensive client services:

“AI is not just reshaping industries worldwide – it’s revolutionizing them, and the payments sector is at the forefront of this transformation. Visa doesn’t just use AI to help improve payment experiences – our Advisory business is also harnessing it to empower our clients to grow and redefine how they serve their own customers through acquisition, engagement, retention, and risk management.”

Following the inauguration of a $100 million AI venture fund on October 2, the organization has now disclosed this information.

The fund was established to support innovation and development in the field of generative AI, as reported.

A rapidly expanding subfield of machine learning, generative AI employs models to generate content that resembles that of humans, including text, images, audio, and video files, within the parameters of a particular training set.

For personal and business use, the most popular models, such as OpenAI’s ChatGPT and Anthropic’s Claude 2, have been extensively adopted.