Reddit Partners with Google for AI Training

Reddit has teamed up with Google which includes allowing the search giant to use Reddit’s content to train it’s AI models.

Reddit, a social media network, has partnered with Google, whereby Reddit will provide its content to train artificial intelligence (AI) models used by the search engine giant.

The social media company announced that it will provide Google enhanced methods for performing model training. By utilizing Reddit’s data application programming interface (API), which delivers real-time material from Reddit’s platform, Google can gain access to it’s substantial content and enable the presentation of Reddit content across Google’s products.

The two companies collaboration makes this possible. The social media company will have access to Vertex AI, which is a service driven by artificial intelligence that is aimed at improving search results for businesses.

It stated that this upgrade would have no effect on the terms of its data API, which will continue to place limits on commercial access without clearance for companies or developers.

After Bloomberg claimed that the social media company had negotiated a training arrangement with an unnamed artificial intelligence startup worth $60 million dollars, it established this relationship with Google.

During the previous year, the social media company made public its intention to impose fees on businesses. The collaboration with Google is the first known deal that Reddit has had with a big corporation working on artificial intelligence.

In 2023, Google revised its privacy policy to allow the company to use data that is accessible to the public for artificial intelligence training. OpenAI, the creator of ChatGPT, faced a class-action complaint in California, alleging that the company scraped private information from users via the Internet.

OpenAI faced this update shortly after the lawsuit was filed. Anthropic, a startup in the field of generative artificial intelligence, has been refrained from using client data for large language model (LLM) training beginning in January 2024, as stated in the most recent modifications to the commercial terms of service for the Claude developer.

Although they agree, Google and Reddit have not always been on the same page. Reddit had previously threatened to prevent Google from using its crawlers on its website due to fears that businesses would profit from utilizing its data to train artificial intelligence models without paying for it.

To increase its valuation, which was above $10 billion in 2021, Reddit filed for its initial public offering on February 22. This was the culmination of a run-up that lasted for several years.

The IPO file is anticipated to be made public in March, marking the first significant social media IPO since Pinterest’s in 2019. The creators of artificial intelligence models have been making concerted efforts in recent months to secure agreements with content owners to expand their training data beyond significant web scraping.

Many content owners have claimed that their material was used without permission.